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iPhone revenue falls short of Wall Street expectations, but it doesn’t matter

Apple’s iPhone revenue for the quarter is marginally below predictions because of supply constraints, but sales will instead manifest in what Tim Cook is calling the best holiday quarter ever.

Hand holding a smartphone with vibrant abstract wallpaper and 2:48 time display, near large green leaves in the background.
iPhone 17 Pro Max

In Apple’s latest quarterly earnings report, Wall Street analysts had expected the company to report iPhone sales of $50.19 billion. Instead, the company says it made $49.03 billion.

Ignoring that analysts who make these predictions having no clue what’s going on inside Apple at any given moment, Tim Cook isn’t concerned about it.

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